Q1 2026 · 13F-HR
Prentice Capital Management, LPholdings as filed
Filed 2026-05-15 · accession 0001104659-26-062458
$45.7M
Reported value
23
Positions
2026-03-31
Period end
The Brief · Prentice Capital Management, LP · Q1 2026
AI · grounded in 13F
Prentice Capital Management, LP exited its positions in SBUX and HLF, reducing its holdings by $2.1M and $1.9M respectively. The fund established new positions in FRMI for $1.6M and AAL for $1.5M. Additionally, the manager increased its stake in OPEN by 189.9% and SNAP by 94.3%.
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 83304A106 | SNAP | SNAP INC | $9.8M | 21.4% | 2,125,268 | Common | SOLE |
| 683712103 | OPEN | OPENDOOR TECHNOLOGIES INC | $7.5M | 16.4% | 1,603,145 | Common | SOLE |
| 65345N106 | NN | NEXTNAV INC | $6.9M | 15.0% | 427,821 | Common | SOLE |
| 477143101 | JBLU | JETBLUE AWYS CORP | $3.7M | 8.09% | 836,961 | Common | SOLE |
| 70614W100 | PTON | PELOTON INTERACTIVE INC | $3.1M | 6.77% | 721,028 | Common | SOLE |
| 131193104 | CALY | CALLAWAY GOLF GO | $2.0M | 4.42% | 145,411 | Common | SOLE |
| 35909R108 | ULCC | FRONTIER GROUP HLDGS INC | $1.9M | 4.10% | 531,326 | Common | SOLE |
| 314911108 | FRMI | FERMI INC | $1.6M | 3.60% | 281,499 | Common | SOLE |
| 65345N906 | — | NEXTNAV INC | $1.5M | 3.34% | 252,000 | Common | SOLE |
| 02376R102 | AAL | AMERICAN AIRLINES GROUP INC | $1.5M | 3.28% | 139,790 | Common | SOLE |
| 38268T103 | GPRO | GOPRO INC | $1.4M | 3.03% | 1,834,707 | Common | SOLE |
| 900450206 | TBCH | TURTLE BEACH CORP | $1.1M | 2.50% | 112,836 | Common | SOLE |
| 399473206 | GRPN | GROUPON INC | $1.0M | 2.19% | 84,088 | Common | SOLE |
| 13462K109 | CWH | CAMPING WORLD HLDGS INC | $846,374 | 1.85% | 123,920 | Common | SOLE |
| 222070203 | COTY | COTY INC | $819,283 | 1.79% | 406,592 | Common | SOLE |
| 651229106 | NWL | NEWELL BRANDS INC | $392,526 | 0.86% | 114,439 | Common | SOLE |
| 39986L109 | GRWG | GROWGENERATION CORP | $301,507 | 0.66% | 274,097 | Common | SOLE |
| 67421J108 | OTLY | OATLY GROUP AB | $217,635 | 0.48% | 21,463 | Common | SOLE |
| 44888K209 | HYFM | HYDROFARMS HLDGS GROUP INC | $46,378 | 0.10% | 45,469 | Common | SOLE |
| 12047B105 | BMBL | BUMBLE INC | $43,791 | 0.10% | 13,488 | Common | SOLE |
| 683712129 | OPENW | OPENDOOR TECHNOLOGIES INC | $7,842 | 0.02% | 12,970 | Common | SOLE |
| 683712137 | OPENL | OPENDOOR TECHNOLOGIES INC | $3,191 | 0.01% | 12,970 | Common | SOLE |
| 683712145 | OPENZ | OPENDOOR TECHNOLOGIES INC | $3,053 | 0.01% | 12,970 | Common | SOLE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.